It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.

It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.

It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.

Alysha Love is owner and chief editor at Payette Media House, an executive board member of ACES: The Society for Editing, and a content marketing editor at Intuit’s campus in Boise, Idaho. She speaks across the country about best practices in editing, social media, and search engine optimization and is a trainer for the Poynter Institute for Media Studies. Alysha previously worked in the fast-paced world of digital political journalism in Washington, D.C., as multiplatform editor at CNN Politics and a web editor and copy editor at Politico. She has covered state and local journalism as multiplatform editor at the Idaho Statesman, editor at Missouri Digital News, and a reporter and copy editor at the Columbia Missourian. Alysha is a Show-Me State native who graduated from the Missouri School of Journalism.

Seth Love Anderson is co-owner at Payette Media House and a Cloud. Seth has more than a decade of experience in sales and marketing across the information technology, apparel, financial, and food and hospitality industries. He is also an investor in the historic adventure hotel and bar The Avon in Silverton, Colorado. Seth is a photographer and drone pilot. He has leveraged his business degree from Elon University and his entrepreneurial spirit to serve as an early adviser to multiple startups. He hails from western New York.